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Fail Fast? Continuously Learn with the Right Tools Instead
Major business changes may require rediscovering exactly who your customers are. With the right tools at your disposal, your business can...
Jan 26, 2022
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Using Mobile Diaries To Understand Undecided Voters
Understanding undecided voters is the key to predicting elections, mobile diaries can improve the process.
Jan 26, 2022
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The Pitfalls of Personas in Design Research
How the misuse of this popular design tool can lead research astray by oversimplifying real life respondents.
Jan 26, 2022
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